ASDA Offers This Week
Discover the latest ASDA offers this week featuring their famous rollback prices, price guarantees, and exceptional value across groceries, household items, and more. As one of the UK's most trusted supermarkets, ASDA consistently delivers on their promise of everyday low prices.
ASDA's Famous Rollback Prices
ASDA's rollback prices are legendary among UK shoppers, offering genuine savings on hundreds of products every week. These aren't temporary promotions – they're permanent price reductions that help families save money on essential items.
How Rollback Works
When ASDA reduces a price, they "roll back" the cost to a lower level and maintain that pricing for an extended period. This approach benefits shoppers by:
- Providing predictable low prices on everyday essentials
- Eliminating the need to time purchases around sales
- Offering substantial savings without gimmicks or complicated terms
- Ensuring availability of reduced-price items throughout the promotional period
Current Rollback Categories
This week's rollback prices typically cover:
- Fresh Produce: Seasonal fruits and vegetables
- Meat & Poultry: Family pack sizes at reduced prices
- Household Essentials: Cleaning products and personal care items
- Baby & Child: Diapers, formula, and children's clothing
- Pantry Staples: Rice, pasta, tinned goods, and cooking oils
ASDA Price Guarantee Promise
ASDA's Price Guarantee ensures customers get the best value by comparing their prices against major competitors and refunding the difference when they find lower prices elsewhere.
How the Price Guarantee Works
- Shop as Normal: Purchase your groceries at ASDA
- Compare Prices: Check competitors' prices on identical products
- Claim the Difference: Submit a claim if you find lower prices
- Get Refunded: Receive the difference back as store credit
Eligible Competitors
ASDA compares prices against major UK supermarkets including:
- Tesco
- Sainsbury's
- Morrisons
- Iceland (on frozen and chilled products)
This Week's Special Offers
Beyond rollback prices, ASDA features weekly promotional offers that provide additional savings opportunities for smart shoppers.
Multi-Buy Deals
ASDA's multi-buy offers help families stock up on essentials while saving money:
- Buy 2 Get 1 Free: Selected household and personal care items
- 3 for 2 Offers: Mixed product categories for variety
- Buy 3 for £10: Frozen meal deals and snack combinations
- Mix and Match: Flexibility to combine different products in promotion
Seasonal Promotions
ASDA aligns their promotions with seasonal needs:
- Fresh Produce: Seasonal fruits and vegetables at peak freshness
- BBQ Season: Outdoor cooking essentials and summer entertaining
- Back to School: School supplies and children's clothing
- Holiday Celebrations: Festive foods and party supplies
Maximizing ASDA Savings
Experienced ASDA shoppers use these strategies to get the most value from their visits:
Strategic Shopping Approach
- Check Weekly Leaflets: Review promotional materials before shopping
- Use the ASDA App: Access digital offers and store locator
- Plan Around Rollbacks: Stock up when regular-use items are reduced
- Compare Own-Brand Options: ASDA's Smart Price and Extra Special ranges
- Shop Early in Week: Best selection on newly reduced items
Own-Brand Value
ASDA's own-brand ranges offer exceptional value:
- Smart Price: Basic essentials at rock-bottom prices
- ASDA Brand: Quality products at competitive prices
- Extra Special: Premium products rivaling national brands
- Free From: Specialty dietary products at accessible prices
George Clothing Offers
Don't overlook ASDA's George clothing range, which frequently features in their weekly promotions with significant savings on fashion for the whole family.
George Weekly Deals
- Children's Clothing: School uniforms and casual wear
- Adult Fashion: Seasonal trends at affordable prices
- Footwear: Shoes and boots for all occasions
- Accessories: Bags, belts, and jewelry
Start Saving at ASDA Today
Take advantage of ASDA's rollback prices and weekly offers to reduce your household expenses while maintaining quality. Their price guarantee ensures you're always getting excellent value.
Compare with Other UK Supermarkets
See how ASDA's offers compare with other major UK retailers: